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 Daitan (Now Encora) Named One of The Americas’ Fastest Growing Companies

Daitan (Now Encora) Named One of The Americas’ Fastest Growing Companies

  • Posted by Marketing Daitan
  • On April 6, 2022
  • Awards, Daitan, Daitan Hiring, Encora
Daitan joined Encora in July 2021 following successive years of high growth (as recognized by the Financial Times) and is now rebranding to Encora. The company achieved “unicorn status” when Advent International became a majority shareholder in December 2021, assigning the company a valuation of approximately 1.5 billion USD.
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 Podcast: How to Scale a Technology Services Firm Quickly

Podcast: How to Scale a Technology Services Firm Quickly

  • Posted by GM, Digital Solutions
  • On August 30, 2021
EMERJ AI in Buisiness Podcast features: Daitan Scaling a business is easier said than done. It has taken lots of persistence and camaraderie to scale our technology services firm as quickly and successfully as we have. After we chose which specialty we wanted to drive towards, we expanded our expert team in AI and data […]
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 Why The Discovery Phase Is Essential For All Software Development Projects

Why The Discovery Phase Is Essential For All Software Development Projects

  • Posted by GM, Digital Solutions
  • On August 26, 2021
  • AI, Artificial Intelligence, Business Outcome, Discovery., Experience Design, Machine Learning, Machine Learning Project, Project Risk, Software Development, Software Projects
The Discovery Phase is paramount with all software product development. Discovery serves an important purpose by ensuring product teams learn all they can about their customers and define the optimum path to achieving the vision. They also bring stakeholders together from across the organization to align on a project’s scope and keep people focused on […]
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 The Role Of Personas In User Experience Design

The Role Of Personas In User Experience Design

  • Posted by GM, Digital Solutions
  • On August 19, 2021
  • Buyer Personas, CX, Experience Design, Marketing, Persona Marketing, Personas, Target Audience, User Experience, UX
Creating personas is a crucial step in the Discovery Phase of every Experience Design project. Personas are fictional characters that represent groups of real humans who buy products, purchase services, and subscribe to platforms. The purpose of creating personas is to force product teams to think hard about who they are attempting to attract and […]
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 Customer Journey Mapping

Customer Journey Mapping

  • Posted by GM, Digital Solutions
  • On August 16, 2021
  • Branding, Customer Experience, Customer Journey, Customer Loyalty, Customer Success, Data
A Data-driven Methodology Digital companies today have to understand their customers thoroughly to keep them engaged over the long term. It’s the entire customer journey that matters now, not just that enterprises sell great products, send out compelling emails, or make onboarding easy. Every step in the journey matters, and those who optimize accordingly beat […]
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 5 Early Signs That Your AI Project May Fail

5 Early Signs That Your AI Project May Fail

  • Posted by GM, Digital Solutions
  • On August 5, 2021
  • AI, Artificial Intelligence, Data Science, Machine Learning, Machine Learning Project
Artificial intelligence (AI) can be a gamechanger for companies that know how to harness its full potential. Technology has the power to completely transform operations and free humans up from repetitive, mundane tasks that detract from truly exciting work. So why is there so much uncertainty surrounding AI project risk? The problem is that enterprise […]
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 Do You Have Good Data? 3 Tests To Determine The Answer

Do You Have Good Data? 3 Tests To Determine The Answer

  • Posted by GM, Digital Solutions
  • On August 3, 2021
  • Artificial Intelligence, Compliance, Data, Machine Learning, Results
Data is absolutely essential when it comes to measuring the progress of AI projects. Without trustworthy data, we don’t know whether we’re hitting key milestones or tracking towards our goals. We lose sight of how our investments are supposed to add value to the business and result in throwing money aimlessly at different problems.  Good […]
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 How To Establish The Right Metrics For Digital Product Success

How To Establish The Right Metrics For Digital Product Success

  • Posted by GM, Digital Solutions
  • On July 22, 2021
  • Digital Products, Digital Solutions, Financial Solutions, KPI, Metrics, Solutions, Success
Enterprises all over the world are taking advantage of digital technology to upgrade services, improve operational efficiency, and accelerate innovation. However, many don’t know how their digital initiatives will actually impact bottom-line performance. Executives recognize that digital transformation should lead to positive outcomes, but in order to validate that, they need to track metrics to […]
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 The 4 Most Common Pitfalls In User Experience Design

The 4 Most Common Pitfalls In User Experience Design

  • Posted by GM, Digital Solutions
  • On July 15, 2021
  • Customer Experience, CX, Discovery., User Experience, UX, UX Design, UX Project
User experience design is critical for digital product development today.  It’s through the UX design process that we identify a specific problem, study it carefully, develop tailored solutions, and iterate rapidly. UX design emphasizes constant testing, refining, retesting, and refining again, to ensure that we get to the right answer for our customers.  The first […]
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